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African Basketball League Hosts Series of Youth Development, Community Service and Business Events during the 2022 BAL Playoffs and Finals


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Agence Francaise de Development (AFD), New Fortress Energy (NFE), RwandAir and Visit Rwanda to Support Events and Activations During 2022 BAL (www.theBAL.com ). Playoffs and Finals from May 21-28 in Kigali, Rwanda; BAL 2022 Finals Saturday, May 28 at 12:00 PM ET / 6 PM CAT Will Air in Africa on ESPN, Canal+, VisionView TV and Radio Voice of America (VOA), and Worldwide on the American Forces Network (AFN) , ESPNews, NBA TV International, Tencent Sports, TSN, NBA App, NBA.com and NBA.com/BAL.

The African Basketball League (BAL) today announced a series of youth development, community service and business events that will take place during the 2022 BAL Playoffs and Finals, starting today at Kigali Arena in Rwanda and culminating in the second BAL Final on Saturday, 28 May. 12:00 p.m. ET / 6 p.m. CAT.

Agence Francaise de Development (AFD), New Fortress Energy (NFE), RwandAir and Visit Rwanda will collaborate with BAL to support events and activations throughout the week. BAL’s list of world-class partners includes Foundational Partners NFE, Rwanda Development Board (RDB), NIKE, Jordan Brand and Wilson; and Air Senegal’s official partners, Attorney General’s Alliance (AGA) – Africa, Destination Senegal, Envol City and Hennessy.

The single-elimination BAL Playoffs will feature the top eight teams from the Saharan League group stage and the Nile Conference being held in Dakar, Senegal (5-15 March) and Cairo, Egypt (9-19 April), respectively. Tickets for the BAL Playoffs and Finals are now on sale in several categories, including group tickets, premium tickets, and standard tickets. Fans can buy tickets by visiting BAL.NBA.com/BAL-kigali-ticketing.

Below are the highlights of this week’s events and activations:

Agency Francaise de Development (AFD)

BAL will collaborate with AFD to promote “Alley-Oop Africa,” an original document and awareness campaign for African youth that highlights how sport and athletes can drive positive behavior change in support of sustainable development, health and gender equality. Twenty boys and girls from seven African countries took part in the recording of the documentary in March 2022, some of whom will participate in youth development and basketball activities during the Playoffs and the BAL Finals. The documentary will air later this year with additional details and distribution plans to be announced at a later date.

RwandAir

Returning as Official Airline Partner of the 2022 BAL Playoffs and Finals, RwandAir facilitates travel to and from Kigali for BAL teams, staff and guests.

BAL Environmental Service Day

The first BAL Environmental Service Day project took place in Umusambi Village in Kigali from 19-20 May. Seven BAL teams attended the event, where they explored Umusambi Village and planted tree seedlings as part of the Tiga Tree initiative in partnership with NFE. For every three-pointer made during the BAL season, BAL and NFE will donate three trees to be planted in the home country of the BAL team with the most three-pointers throughout the season.

BAL4Dia

The third BAL4Her day, in partnership with Visit Rwanda, will take place tomorrow and bring together 50 young women from six local organizations to take part in workshop sessions and network with female leaders from the sports industry focused on career development in sports. The workshop will include panel discussions with NBA Vice President and Nigerian Head of State Gbemisola Abudu and group discussions with 13 women across the sports industry. Following the workshop, participants will take part in networking sessions with BAL staff before receiving a VIP game day experience at the Zamalek – SLAC game.

BAL Coach Clinic

On Sunday, May 22 and Monday, May 23, Indiana Pacers assistant coach Lloyd Pierce and Detroit Pistons assistant coach Bill Bayno will lead the BAL Coach Clinic for more than 70 local community basketball coaches. The clinic will offer tools and strategies to help coaches improve their players’ basketball development curricula. Trainers who cannot attend in person can also join the clinic via Zoom by registering here.

BAL Innovation Summit

The inaugural BAL Innovation Summit in conjunction with Africa Day on Wednesday, 25 May will bring together African leaders from business, entertainment, sports, social entrepreneurship and beyond to discuss the continent’s enormous growth opportunities. The event, which will be held at the Kigali Convention Centre, will highlight Africa’s creative identity through the lens of art, culture, heritage, business and innovation, and mobilize individuals who have the power to unlock opportunities and build towards stronger ones. and a more connected Africa in the future.

BAL Elevate Storefront

The inaugural BAL Elevate showcase will feature the top prospects from the African NBA Academy taking on the Rwanda National Under-23 Team at Kigali Arena on Friday, 27 May at 9:30 p.m. CAT. The game, which will feature the next generation of African players, will be shown live in Africa on ESPN Africa, Canal+ and Visionary TV, in the US on ESPN+, and worldwide on NBA TV International. This game will also be broadcast live on the NBA App, NBA.com and NBA.com/BAL.

In the opening match of the BAL 2022 Playoffs, Petro de Luanda of Angola (4-1) will face AS Salé of Morocco (3-2) at 08:30 ET / 14:30 CAT, followed by REG Rwanda (4-1) against FAP Cameroon (2-3) at noon ET/6pm CAT. The quarter-finals will continue tomorrow with Monastir USA of Tunisia (4-1) facing Cape Town Tigers of South Africa (2-3) at 8:30 ET / 14:30 CAT, followed by defending champion BAL Zamalek of Egypt (5-0 ) against SLAC Guinea (2-3) at noon ET/6pm CAT.

The winners of the quarter-finals will meet in the semifinals on May 25 for a chance to advance to the 2022 BAL Finals, which will be broadcast in Africa via ESPN, Canal+, VisionView TV and Voice of America (VOA) radio, and worldwide on the American Forces Network (AFN). ), ESPNews, NBA TV International, Tencent Sports, TSN, NBA App, NBA.com and NBA.com/BAL.

2022 African Basketball League Final and Playoff Hype Video – https://bit.ly/38BLyf9 (Credit: BAL)

Distributed by the APO Group on behalf of the Basketball Africa League (BAL).

Contact:
Edwin Eselem
BAL Communication
+221 78 615 4287
[email protected]

About BAL:
The African Basketball League (BAL), a partnership between the International Basketball Federation (FIBA) and the NBA, is a new professional league featuring 12 club teams from across Africa. Headquartered in Dakar, Senegal, BAL builds on the foundation of club competition hosted by the FIBA ​​Africa Regional Office in Africa and marks the NBA’s first collaboration to operate a league outside of North America. Fans can follow BAL (@theBAL) on Facebook, Instagram, Twitter and YouTube and register their interest to receive more information at NBA.com/BAL.

This Press Release has been issued by APO. Content is not monitored by the Business Africa editorial team and is not content that has been vetted or validated by our editorial team, evidence readers or fact checkers. The publisher is fully responsible for the contents of this announcement.

African Basketball League Hosts Series of Youth Development, Community Service and Business Events during the 2022 BAL Playoffs and Finals

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