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Starbucks to Unveil Web3-based Rewards Program Next Month

Starbucks is web3 initiative public, including coffee-themed NFTs at next month’s Investor’s Day event. From the report: The company announced plans to enter the web3 space earlier this year, stating that the NFT will not only serve as a digital collectible, but also give owners access to exclusive content and other benefits. At the time, Starbucks revealed what NFT’s debut set would look like, specific features it would offer, or details about the blockchain it was building. This plan is likely to be multi-chain or chain-agnostic, implying an as yet unconfirmed plan. Overall, while keeping web3 news at a fairly high level, the coffee retailer simply explained that digital collectibles can create a growing business that can adapt to stores, with more to come in late 2022.

Starbucks to Unveil Web3-based Rewards Program Next Month

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