Ubongo Launches Words and Sounds with Akili to Promote Early Pan-African Literacy

Africa’s leading children’s educational media creator and producer, Ubongo (, excited to announce the launch of Season 4 Me and Akili: “Words and Sounds with Akili” to encourage children and their caregivers to rediscover fun learning through words and sounds. Popular African preschool shows help children discover new ways of learning that take advantage of their creativity, curiosity and critical thinking. Intended for children aged 3 to 6 years, Me and Akili Help young learners develop vocabulary, literacy, numeracy, social emotional and life skills such as empathy and conflict resolution through the adventures of Akili, a 4 year old who travels to the magical world of learning while she is asleep.

Created and premiered in Tanzania in 2015, Me and Akili was an instant hit with the youngest audience Ubongo. “Akili and Me Season 4 builds critical early literacy skills by taking children through a series of fun songs and stories, created to provide the key basic building blocks needed to learn to read. The basic building blocks we include in this season are phonological awareness through rhyme and syllable segmentation and alphabetic principles through letter recognition and letter sounds,” said Ubongo’s Head of Education, Cliodhna Ryan.

Words and Sounds with Akili is all about emphasizing the importance of children and caregivers reading and learning together. It helps audiences understand how sounds come together to make words and words come together to create stories they love,” he adds.

Ubongo is a pan-African not-for-profit social enterprise that aims to significantly improve school readiness and learning outcomes and promote communication of social and behavioral change through local edutainment for children and their caregivers.

Kids and caregivers can look forward to nursery rhymes from different countries, caregiver segments to promote reading and co-learning, and learning outcomes to be highlighted at the start of each new season episode.

“We have enhanced learning for more than 24 million African children, and our vision is to equip 500 million children in Africa with the educational foundation, critical skills, and mindset to change their lives and the world,” Ms. Ryan concluded.

To access all of Ubongo’s FREE downloadable educational resources, visit

Distributed by APO Group on behalf of Ubongo.

About Ubongo:
Ubongo is Africa’s leading children’s edutainment producer. As a not-for-profit social enterprise, they create fun, localized, multi-platform educational content that helps children learn, and uses their learning to change their lives. Ubongo reaches more than 24 million families across Africa through accessible technologies such as TV, radio and cell phones. Learn more about Ubongo at

This Press Release has been issued by APO. Content is not monitored by the Business Africa editorial team and is not content that has been vetted or validated by our editorial team, evidence readers or fact checkers. The publisher is fully responsible for the contents of this announcement.

Ubongo Launches Words and Sounds with Akili to Promote Early Pan-African Literacy

Source link Ubongo Launches Words and Sounds with Akili to Promote Early Pan-African Literacy

Back to top button